Malaysia's shophouse designs have shifted from tradition to modern aesthetics, distancing young people from their cultural heritage. This project leverages multimedia design to preserve and reconnect them with these fading architectural gems.
In recent years, Malaysia's shop house designs have veered away from traditional architecture, embracing modern aesthetics to appeal to young people. Unfortunately, this shift has led to the loss of traditional design elements, causing the younger generation to disconnect from Malaysia's cultural heritage and history. Through this project, I aim to use multimedia design knowledge to preserve these disappearing traditional shop houses and pass them on in a way that resonates with the younger generation.
The name FAÇIA is derived from the combination of the Chinese word "發現" (discovery) and the English word "façade". Through observing the exterior of traditional shop houses, I hope people can appreciate the beauty of traditional culture and understand the stories behind each shop house. To accomplish this, I had a trip to traverse each district of Johor state, meticulously documenting the traditional shop houses encountered along the way. I then determine the representative shop houses for each district based on their unique characteristics.
The function of each shop house will be represented through decorative elements. This approach not only makes the models of the shop houses more engaging but also enables people to more easily understand the stories behind each shop house through its façade.
In terms of physical deliverable, the primary goal is to present it as a souvenir. I believe that currently, most souvenirs related to traditional culture on the market are mainly items with only collectible value, such as keychains, puzzles, clothing, & etc, lacking interactivity. Therefore, the presentation of FAÇIA is an AR puzzle, emphasizing interaction with the user.
交互 / Interaction
後置鏡頭的交互主要是透過點擊按鈕來觀察店屋的外觀以及咨詢。
The interaction with the rear camera mainly involves clicking buttons to observe the exterior of the shop house and seek information.
The interaction with the front camera mainly involves fun mini-games or filters to convey the function of the shop house. For example, the interaction with Kedai Biskut Chop Hua Bee in Muar is based on the type of mooncakes to test the user's personality.
Project Name
FAÇIA 发县 · 柔佛
Category
AR Interaction
Software
Adobe Photoshop, Cinema 4D, Spark AR
Description
Malaysia's shophouse designs have shifted from tradition to modern aesthetics, distancing young people from their cultural heritage. This project leverages multimedia design to preserve and reconnect them with these fading architectural gems.
In recent years, Malaysia's shop house designs have veered away from traditional architecture, embracing modern aesthetics to appeal to young people. Unfortunately, this shift has led to the loss of traditional design elements, causing the younger generation to disconnect from Malaysia's cultural heritage and history. Through this project, I aim to use multimedia design knowledge to preserve these disappearing traditional shop houses and pass them on in a way that resonates with the younger generation.
The name FAÇIA is derived from the combination of the Chinese word "發現" (discovery) and the English word "façade". Through observing the exterior of traditional shop houses, I hope people can appreciate the beauty of traditional culture and understand the stories behind each shop house. To accomplish this, I had a trip to traverse each district of Johor state, meticulously documenting the traditional shop houses encountered along the way. I then determine the representative shop houses for each district based on their unique characteristics.
The function of each shop house will be represented through decorative elements. This approach not only makes the models of the shop houses more engaging but also enables people to more easily understand the stories behind each shop house through its façade.
In terms of physical deliverable, the primary goal is to present it as a souvenir. I believe that currently, most souvenirs related to traditional culture on the market are mainly items with only collectible value, such as keychains, puzzles, clothing, & etc, lacking interactivity. Therefore, the presentation of FAÇIA is an AR puzzle, emphasizing interaction with the user.
交互 / Interaction
後置鏡頭的交互主要是透過點擊按鈕來觀察店屋的外觀以及咨詢。
The interaction with the rear camera mainly involves clicking buttons to observe the exterior of the shop house and seek information.
The interaction with the front camera mainly involves fun mini-games or filters to convey the function of the shop house. For example, the interaction with Kedai Biskut Chop Hua Bee in Muar is based on the type of mooncakes to test the user's personality.
Project Name
FAÇIA 发县 · 柔佛
Category
AR Interaction
Software
Adobe Photoshop, Cinema 4D, Spark AR
Description
Malaysia's shophouse designs have shifted from tradition to modern aesthetics, distancing young people from their cultural heritage. This project leverages multimedia design to preserve and reconnect them with these fading architectural gems.
In recent years, Malaysia's shop house designs have veered away from traditional architecture, embracing modern aesthetics to appeal to young people. Unfortunately, this shift has led to the loss of traditional design elements, causing the younger generation to disconnect from Malaysia's cultural heritage and history. Through this project, I aim to use multimedia design knowledge to preserve these disappearing traditional shop houses and pass them on in a way that resonates with the younger generation.
The name FAÇIA is derived from the combination of the Chinese word "發現" (discovery) and the English word "façade". Through observing the exterior of traditional shop houses, I hope people can appreciate the beauty of traditional culture and understand the stories behind each shop house. To accomplish this, I had a trip to traverse each district of Johor state, meticulously documenting the traditional shop houses encountered along the way. I then determine the representative shop houses for each district based on their unique characteristics.
The function of each shop house will be represented through decorative elements. This approach not only makes the models of the shop houses more engaging but also enables people to more easily understand the stories behind each shop house through its façade.
In terms of physical deliverable, the primary goal is to present it as a souvenir. I believe that currently, most souvenirs related to traditional culture on the market are mainly items with only collectible value, such as keychains, puzzles, clothing, & etc, lacking interactivity. Therefore, the presentation of FAÇIA is an AR puzzle, emphasizing interaction with the user.
交互 / Interaction
後置鏡頭的交互主要是透過點擊按鈕來觀察店屋的外觀以及咨詢。
The interaction with the rear camera mainly involves clicking buttons to observe the exterior of the shop house and seek information.
The interaction with the front camera mainly involves fun mini-games or filters to convey the function of the shop house. For example, the interaction with Kedai Biskut Chop Hua Bee in Muar is based on the type of mooncakes to test the user's personality.
